Site Map  


iCents is an open platform that lets users pay for content with PayPal, in a very special way. It permits paid-links.

For example, hover your mouse over this link. If you click this link and pay, it gives you 10-hour access to an article explaining micropayments, micro-subscriptions and automatic subscriptions.

iCents is the first content payment platform that reduces the "hassle factor" (also called mental transaction costs or consumer anxiety), the greatest concern with micropayments.

The result is much better conversion rates.


iCents minimizes the hassle factor.

One-click payments. No typing. No need to leave the page to pay. Smart way to show prices. Informs users how much time they have left to access content. Foreigners see all prices in their local currency (more than 150 currencies supported).

No need to open an iCents account.

This breaks the chicken-and-egg problem with micropayments. Users pay with payment systems they already use, like PayPal. Website and content producers receive via PayPal.

Web 2.0 and UGC ready.

It only takes a few minutes to integrate iCents into your website. But you can take your time and learn about all of the advanced Ajax and profit sharing functionality that helps turning payments into a seamless part of your website experience. Please visit the Developers section.


A micro-subscription is like a micropayment, but it lets websites aggregate more content — the right amount of content. For example, users could have access to all of your website premium content for a few hours, by simply clicking a paid-link and paying, say, 50 cents.

Automatic subscriptions

An automatic subscription is like a traditional subscription, but there is no need to fill out forms, create logins and passwords or commit for a long period of time. If the user just stops visiting the website this is enough to stop payments. If the user starts visiting the website again this is enough to resume payments.

Allows third-party content distribution.

By using iCents, websites can allow other websites to display paid-links to their content, and share profits. For example, a news website could generate revenue by allowing sites like the Huffington Post or Google News to display paid links to their premium content.

The New York Times talks about
here and here.

Robert Scoble

We are not connected or affiliated to YouTube, Yahoo, Flickr, Facebook, MySpace or RockYou in any way. The featured demonstrations use copyrighted material under the fair use doctrine. The demo sites do not represent any endorsement of by these companies. These trademarks are the property of their respective owners.


What is a paid-link? micropayment? micro-subscription? Is like any other? Can I use for donations? Which currencies are supported? Do I have to install any software? What's the Freemium Business Model? Is some kind of PayPal? ... and more!